Arm chair Activists bringing social change?

Yes, If you think the above title makes very little sense, very soon it may prove to be true. Did you ever wish that all your online rants on garbage, potholes, pollution of all kinds on popular social media platforms could reach the concerned authorities with a hope to see some positive action being taken against it?

Now is your chance to do something useful as an arm chair activist by being a part of SocialCops initiative, in which you can be a part of Citizen group along with NGO, Council and Corporate groups. This service is slated for a pilot launch in May starting with New Delhi. It is quiet commendable for a team of 3 NTU final year students from Singapore as a start-up aiming to launch such service, while they are currently busy developing the council side platform before going live they already have plans of taking this concept global.

If you are thinking how commercially viable this service could be? well that's being thought out as well to permit local small businesses to advertise on this platform and also offer perks and rewards, for citizens contributing to this initiative they could be rewarded in the form of discounts or promotions. The second option is garnering sponsorship from large brands and retailers who would be willing to participate as part of corporate social responsibility (CSR) programs.

This team already has a Facebook page up and running to test actual working of this model and most probably they would be using SMS service as a backbone for their venture to maximize participation from citizens in reporting civic issues around them, all this has being made possible after this start-up won Global ICT Prize and a $10,000 check from Microsoft at Global Social Entrepreneurship competition.

Let's hope this collaborative effort works at ground level for everyone and if such platform helps all of us to make even a small but significant change around us it would be a great success. Share your comments and feedback if you feel such public-private and government effort can help solve most of our civic issues.

Check the videos below to understand this concept in detail.

MobiBuzz Newsletter 1

News from mobile industry - What's buzzing?

What's The Best Strategy for monetizing mobile apps in India?

Check out this article from PCQuest which throws light on a discussion held at “Emerging era of mobility” panel at IT.Biz conference 2012, developer panel shared their views on how to take on the freemium model on a very strong Android platform in India.

Also take a look at some interesting statistics about mobile industry in India via the iShopper Mobile Trends Report here.

And check why 98% Indian traveller's are so into expressing their interests and opinions online about their travel experience.

Mobile phones have being known to cause relationship trouble not just between couples, but they are good enough to drive your friends away says a research report.

Did you Know! Texting is 20 years old now, The first SMS was sent on December 3, 1992, when a 22-year-old British engineer called Neil Papworth - an employee of the technology company Sema - used his computer to send the message "Merry Christmas" to an Orbitel 901 mobile phone.

Google Play inching in closer to iOS app store in 2012, however the trench of revenue earning potential is still a concern, check this article here.

There's a social networking app available for kids between age 5 - 13 years on iOS which goes by the name Everloop Goobit, read more about this here

Luv Shuv tey SMS

There are lot of relationship based counselling sites and forums sharing tips on questions posted by love birds who are looking out for some advice on how to handle their dating/marriage etc.  Here's a site which is a Q&A service on dating questions.

A seasoned "Bro" would share his view on a text or SMS conversation screenshot posted by girls indicating if "he is into you" "he's not into you or "the verdict is still out", like this one below.

Love is lot complicated and even more while a couple is going through the dating phase, it may not be the exact way of assessing a guy's feelings for a girl, but any advice for a doubtful mind is helpful enough.

Check out the site here 

Celebrating the spirit of triumph

Navrati just got over and there is no better way to start preparing for Diwali by starting off another round of festive season on this occasion of Vijaya Dashmi, here's wishing you all and your families a Very Happy Dusshera celebrating our spirit of never giving up to the problems that we deal in our daily life, let the fragrance of joy and victory spread like the flowers of Marigold that would be a part of all the decorations across millions of homes in our country today.

The journey of good waging battle against evil has passed on across ages, this fight was never limited to battlefield grounds, from the reflection of our society today in an arrogant government, faceless opposition, corruption, terrorism, rape, molestation, female fetal killings and much more that surrounds us with all the noise, hue and cry, it reminds us there is always a battle going on somewhere, with a hope that someday we would get over with this struggle.

Here's an interesting case study which is related to a campaign that Google ran based on Ramayana for the Asia launch of Google Chrome,partnering with Fantasy Interactive Inc. and OgilvyOne Singapore, project titled as "The Story of Ramayana" brought to life by Google Chrome.

It is a website with interactive content developed with HTML5 and CSS that promotes Google products with character illustration inspired out of Indian, Thailand and Indonesia culture where Ramayana folklore is very popular amongst the masses. Google also got an an impressive TVC campaign for promoting Chrome in India on Tanjore paintings theme. Guess mythology and cultural history still relates very strongly to us which is good for the wired and always connected generation.

Leaving you with a animation video feature on Dussehra by SK Media