Tuesday, April 13, 2010

Philips planning to move away from consumer electronics?

Videocon Group in India has being rumored to be in pursuit to take over consumer electronics business from Philips India, while Philips group is intending to expand it's business operations under healthcare and electric equipments line where it sees a healthy growing market share, it just came to my mind that we do not get to see any Philips consumer electronic products advertisements on television from last 4-5 months as far as i could re-collect not even in paper media from last 2-3 months.

I did see few retailers advertising philips products like Home Theatres and LCD's during Gudi Padwa, but no direct advertisements from the company, also currently Sony, LG, Samsung and Panasonic are agressviely launching new consumer electronic products in India and are spending heavily on their promotion, also i did not hear any new annoucements coming from Philips on the development of 3D technology equipped televisions for Indian consumers.

If these rumors are supposed to be true then probably Videocon would gain even better share in the consumer electronics market in India, if they have to compete with big players in India mainly Samsung and LG becuase it has being a late entrant to the LCD television and Mobile market.