Sunday, February 17, 2013

Samsung Galaxy Express: Redefining mid range phone category




Samsung, presently rubbing shoulders with Apple, be it the sales or the lawsuits, is not leaving any stoned unturned to be a frontrunner in the race. The rollout of Samsung Galaxy Express once again throws light on the fact that the brand intends to cater to all kinds of individuals from all strata of the society. What we all expect the Samsung Galaxy Express to be is a scaled down version of the Samsung Galaxy SIII and it does live up to the expectations. What keeps it ahead of the cookie- cutters is the fact that it runs on the Android latest Ice Cream Sandwich 4.0 and 4GLTE.

Design:
A glimpse of the Galaxy Express will give out the impression that it is a replica of Galaxy SIII with respect to its appearance especially its rectangular shape and curved corners. Available in black, it comes with a capacitive back and menu button and a 4.5-inch display and weighs 4.8 ounces. While the right hand size fits in buttons like sleep/power button and the Micro-USB port, the left hand size houses volume rocker wherein the headphone jack measures 3.5mm. The built quality is also excellent irrespective of the fact that it is made of plastic.

Display:
Samsung Galaxy Express boasts of its  4.5 inch super AMOLED plus Capacitive Touch screen with a resolution of 480X800 pixel. The colours appear vibrant , icons look sharp and the display is bright  enough to be used across.

Features:
Powered by a 1.5GHz dual core processor, it ensures high speed streaming and download with the speed of AT & T and 4G LTE network. The Express runs on the latest version of Bluetooth v4.0 and supports Wi-Fi Direct, HSPA+, USB 2.0, MHL and NFC and comes with a number of pre- loaded apps including Gmail, Local maps with navigation, messenger, Magazine, books, TV, search, YouTube and Google Talk. Apart from that , the task manager apps comprise of Code Scanner that reads UPC, QR, Data Matrix bar codes, Family Map, Cloud storage and Data Mapping app and my At& T, etc.
The 5.0 auto- focus  camera with the Flash option,  a 1.3 MG front camera and an LED on the back, is the icing on the cake. The four shooting modes include 14 scene modes, five white balances, a timer, ISO  and metering  options, geo tagging, a timer, compositional lines and any array of other features, enabling you to experiment to the fullest and awaken the photographer in you.Thanks to the 2000mAh battery, the phone  offers 14 hours of talk time and 312 hours as a stand by mode.

Conclusion: 
Samsung Galaxy Express is pretty impressive taking into consideration its cost and the AT& T factor. While all its features and working seem predictive, the Jelly Bean updated device would be a great pick for the value driven users. Also Samsung currently has not released any official communication on launch of this phone for India, even possibility of eagerly anticipated Galaxy S3 mini launch prospects looks bleak. It would definitely help Samsung to release a non 4G version of Galaxy Express phone for India above their recently launched "Rex" feature phone range. 

This review is penned by experts @ Reliance Digital.


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